Rita further accessorised her look with gold hoop earrings and styled her locks in ... which featured the words 'Marga-Rita' from her next Primark drop. Meanwhile, in another snap, Rita displayed ...

Primark shoppers have revealed they swear by an £18 backpack that's "ideal for hand luggage." The quilted backpack, which is available in black, beige or leopard print, received high praise after ...

Fashion fans love Primark's jumpers — it's no secret. The retailer's £17 crew-neck jumpers are all over social media, where they've become something of a viral sensation. "The best jumpers," as ...

Primark customers have been raving about an £18 backpack that's "ideal for hand luggage". The quilted bag, available in black, beige, or leopard print, has received rave reviews after Primark ...

Fans of the TikTok-famous Jellycats have fallen in love with Primark's new soft toy collection. The adorable plushies have arrived just in time for Valentine's Day, and they could be the perfect ...

Twilight enthusiasts, it's time to revisit Forks, Washington, with Primark's latest movie merchandise. Whether you're rooting for '#TeamJacob' or '#TeamEdward', there's something for every fan in ...

A savvy shopper was thrilled when she found the ideal bag in Primark, which she said looked just like a Gymshark product but boasted a price tag less than half that of the original. Primark is ...

Primark’s adaptive clothing range has been thoughtfully designed in collaboration with disability ... [+] organisations and consumer focus groups. Features such as easy-to-use fastenings ...

Primark has unveiled its new adaptive clothing collection that has been created in partnership with adaptive fashion designer and disability advocate, Victoria Jenkins. The move follows last year’s ...

Designed in collaboration with Victoria Jenkins, founder of adaptive fashion brand Unhidden, the collection will be available from 28 January in 31 stores nationwide and via Primark’s click and ...

If you're on the fashion side of TikTok at all, you've probably come across supermodel Emily DiDonato giving her insider take ...

The 8,700 sq ft Primark Home, will be opening at Fountain House on Donegall Place and follows major growth for the business in the homewares department. The range has been expanding significantly ...