The accusations were leveled against her by her employees at her clothing brand Djerf Avenue. Some of the allegations include body shaming models who are overweight and not allowing their images ...

Matilda Saga Albertina Djerf, co-founder of fashion brand Djerf Avenue, was accused of perpetuating a toxic workplace. The 27-year-old influencer was named in an exposé by Aftonbladet.

Matilda Djerf, a Swedish influencer and co-founder of the popular fashion brand Djerf Avenue, has responded to accusations ...

Ultimate Gen Z It Girl and founder of Djerf Avenue Matilda Djerf has been called ... Swedish influencer with a massive following of over 4.5 million across TikTok and Instagram.

“When I started Djerf Avenue I never expected that the company would be what it is today, with so many team members and so much responsibility,” Djerf wrote in her post on Instagram, where she ...

The Scandinavian influencer first began her business Djerf Avenue with her boyfriend Rasmus Johansson in 2019, and quickly made their mark on the fashion industry. Djerf Avenue's focus on ...

Influencer Matilda Djerf is breaking her silence. The Djerf Avenue founder, who has over three million Instagram followers, came under fire after 11 anonymous current and former employees of the ...

Djerf Avenue. One employee described working at the company as “psychological terror” in a story published last week by the Swedish tabloid Aftonbladet. “To anyone who I’ve hurt or let ...

The embattled boss of Swedish fashion brand Djerf Avenue has apologised again after claims she mistreated staff, blaming her lack of leadership experience as the firm's growth exploded.

Employees claimed Djerf Avenue founder belittled them, called them names and forced one worker to scrub her toilet Fashion influencer Matilda Djerf has been accused of bullying and body shaming by 11 ...

Models who work for Djerf Avenue have also taken to social media to give their opinions on the workplace. Carly is a plus-size model who told TikTok she’s been contacted multiple times to post ...