Fans are loving dupes from Djerf Avenue's summer berries and fruit collection. The original features pyjamas, robes, towels, duvets, slippers, and more, which all have the viral berry or fruit ...

SHOPPERS have been going wild over the viral berries dressing gown, made famous by Swedish influencer Matilda Djerf. However, one bargain hunter spotted George at Asda is selling a dupe for £100 ...

Not only did she spot ‘exact dupes’ to pyjamas from Matilda Djerf's brand Djerf Avenue, but she even went as far to hail the new range as the ‘best Spring collection yet’.

Matilda Saga Albertina Djerf, co-founder of fashion brand Djerf Avenue, was accused of perpetuating a toxic workplace. The 27-year-old influencer was named in an exposé by Aftonbladet. The ...

Djerf launched her clothing label, Djerf Avenue, in 2019. According to the BBC, it made $55 million in revenue last year. The Matilda Djerf controversy explained ...

Matilda Djerf, the founder of the Swedish fashion brand Djerf Avenue, has responded to serious allegations of fostering a toxic work environment after multiple former employees accused her of ...

Ultimate Gen Z It Girl and founder of Djerf Avenue Matilda Djerf has been called out by former employees who have come forward with serious allegations. The Swedish influencer and entrepreneur is ...

One thing about Matilda Djerf is that she’s always going to have perfect hair. The content creator’s blonde voluminous hairstyle and impossibly bouncy curtain bangs have enthralled her ...

Fans are loving dupes from Djerf Avenue's summer berries and fruit collection. The original features pyjamas, robes, towels, duvets, slippers, and more, which all have the viral berry or fruit ...

Not only did she spot ‘exact dupes’ to pyjamas from Matilda Djerf's brand Djerf Avenue, but she even went as far to hail the new range as the ‘best Spring collection yet’.

Matilda’s pricey £120 Summer Berries dressing gown is listed on her Djerf Avenue website. And thankfully the Asda version is just £20 and has been given rave reviews.