“You can think of it as an Google Analytics alternative,” says Filip Wielanier, Cookie3’s co-founder and CEO, who has a background in both IT and digital marketing at Deloitte.

Wake Up, Web3: Your Marketing Is Fueling a Bot Epidemic We need airdrops and KOL campaigns that, instead of creating empty buzz and boosting vanity metrics, convert real committed users, build ...

The rapid advancement of Web3 technologies heralds a new era for digital marketing, offering a path toward more personalized and secure interactions between brands and their audiences.

The digital wallet: Web3’s answer to the cookie-less internet Faced with these challenges, the digital wallet emerges as Web3’s pioneering solution.

Adshares is a web3 decentralized marketplace for advertising, also being the most advanced blockchain-based projects in the advertising market. Adshares offers CPM, CPA, popup and pop-under ...

Lysto, a Web3 game infrastructure startup, will help Nazara build a ‘The Growth Protocol,’ a Layer 1 (L1) infrastructure layer for digital marketing and growth applications on the blockchain.

Amid this evolution, Web3 emerges as a beacon of possibility for the cookie-less internet. The killer application will be the user-owned digital wallet which can reconfigure consumer-brand ...

Lysto, a Web3 game infrastructure startup, will help Nazara build a ‘The Growth Protocol,’ a Layer 1 (L1) infrastructure layer for digital marketing and growth applications on the blockchain.