“The Nokia 7250 print ad from 2003 really stands out to me for its style. It’s a bold and visually-striking campaign built around the idea of vision,” says Laura. “The focus on the eye is super clever ...

Although digital advertising increasingly became a part of daily life, print still held on strong. Ads leaned into slick and striking photography, bright and simple graphics, familiar faces and clever ...

Find your strong’. ‘Succumb to the bread crumb’. ‘We’ve got your back, face’. Ever notice that ad copy is becoming ...

Interviews: Marcel France’s Youri Guerassimov offers lessons for India's overworked agency environment on sustaining ...

There has been a significant shift in consumer expectations: consumers want brands to acknowledge and even reflect their ...

Daehong Communications, the advertising subsidiary of Lotte Group, announced the launch of the 42nd Daehong Creative Awards, ...

Marketing Management - Creative professionals say they expect demand for video production, motion graphics, and creative ...

Experts at Goafest spotlight how OOH is evolving into a tech-powered, insight-driven, creative canvas that’s impossible to ...

In All-American Ads of the 2000s, the latest instalment of Taschen’s book series chronicling print advertising across ten ...

Even with the use of AI disclosed in ads, experts question the ethics of using the technology in campaigns designed to reach ...