Rene Federico, Primark's first chief marketing officer for the U.S., discusses tactics to drive brand awareness as the Dublin-based, value-oriented chain expands in the U.S.

If you're looking for the perfect bag to take you from the office to the gym, then look no further, as Primark's £12 Gymshark ...

Rupert Lowe, the Reform UK MP for Great Yarmouth, sent a letter to Paul Marchant, the chief executive of Primark, in which he ...

Molly-Mae is one of the biggest influencers in the UK, shooting to stardom after appearing on the fifth season of Love Island ...

The fashion retailer's take on a popular jacket trend that's inspired countless designers could save shoppers hundreds ...

Primark shoppers fell in love with the new teddy bear range after fans showcased the plush toys on social media ...

With this initiative, the brand is not only making a business-savvy decision but also taking meaningful steps to foster inclusivity in the retail sector.

Valentine's Day is right around the corner and Primark might have just the thing for romantics looking for 'cute' teddy bear ...

Primark sales have fallen for the first time since the pandemic forced all shops in the UK to close. Associated British Foods (ABF), which owns the fashion retailer, said sales at Primark ’s ...

Primark generates about 45% of its sales in the UK and Ireland and is the largest part of the AB Foods sugar-to-ingredients conglomerate, which owns the brands Ryvita and Ovaltine. The shares ...

PRIMARK has called on the Government to deliver “tangible” growth rather than “generic words” as waning confidence starts to strangle the economy. The fashion retailer yesterday posted a 6 per ...

Primark's new leopard print trainers look just like this season's hottest trainer the Adidas Samba, but they cost £86 less ...