In todays makeup tutorial I am showing you a soft brown eyelook with a sparkly purple glitter eyeliner and a purple innercorner to give it a different twist. I hope this eyelook will get you into the ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

I hope you like this Green Lipstick as much as I do! Please comment below and don't forget to subscribe to my channel. Thank you!! Product Details: Tarte Pro Eyeshadow Palette Benefit Ka Brow 5 Chanel ...

Founded in 1976 by sisters Jean and Jane Ford (both were successful models and make-up artists at the time), Benefit ...

Beardo’s success was rewarding, but Ashutosh Valani envisioned something bigger, leading to the $28B+ BPC market and the ...

This year has already seen some incredible beauty launches, from The Inkey List's Ectoin Hydro-Barrier Serum, to Marc Jacobs' ...

By Prof. Raphael Nyarkotey OBU Hibiscus, locally known as “sobolo” in Ghana, holds immense potential to generate significant revenue for the country due to its versatility and growing demand both ...

With such an enormous range of beauty and skincare products (celeb-backed or otherwise) released each month, how can you discern whether the latest moisturizer, mascara, or lipsti ...

Inglot has established a solid foundation in the Irish market and now has oversight of all processes, including customer ...

The clean color cosmetics brand’s full range of products will be available online and in stores nationwide.

Finding the perfect Valentine’s Day gift can be tricky, but makeup sets are a sure way to impress beauty lovers. This article ...

Watching the trend, WWD did the first of many articles over the decades on the state of the Black model. “Black is…The Model ...