BMW calls this the Heart of Joy, ready to make the next generation of vehicles the most engaging yet. Divisions M Founded 1916 Founder Karl Rapp and Gustav Otto Headquarters Munich, Germany The ...

To really test the new computer it calls the Heart of Joy, BMW had to build a four-motor EV with well over 1,000 horsepower, 13,269 lb-ft of torque, and a series of fans to suck the car to the ...

There’s notably less BMW brake squeal as that little black box does a majority of the work as we hurtle around the track. The Heart of Joy is an ECU that combines both driving dynamics and ...

An unlicensed teen driver who hit 118 mph faces two counts of aggravated manslaughter after crashing into a vehicle crossing ...

And BMW boss Oliver Zipse confirmed der neue Neue Klasse iX3 will be unveiled this September at a motor show in Munich. Soon ...

“The Heart of Joy enables us to take driving pleasure not just to the next level, but another one beyond that,” according to BMW’s development boss, Frank Weber. For the first time, BMW’s ...

This new platform officially kicks off with the electric iX3 SUV later this year, and a sporty electric 3-series sedan will follow.

BMW is on the brink of unveiling the first ever model built on its all-new Neue Klasse architecture—the platform that will underpin its next-generation electric vehicles. While we don’t know ...

Comment Now! BMW's first Neue Klasse EV will be a compact crossover in the X3 family, badged as the iX3; Production starts in ...