Boss Allan Leighton slashed the cost of 1,500 items by as much as 45 per cent. He said he planned to 'continue to invest in ...

Asda's new chairman, Allan Leighton, has vowed to make the struggling chain "incredibly competitive again" - with 4p slashed ...

Asda has pledged that its aggressive price-cutting strategy in stores will not put pressure on its farmer-suppliers. The ...

Asda plans to spend more on reducing prices and improving product ranges for customers, but says its profits will suffer.

London broker Jeffries has questioned whether Asda’s sales will rise quickly enough to meet the demands of its turnaround ...

Sales and revenue at Asda dropped last year, as expected, but the supermarket said it has begun to deliver on its turnaround ...

Asda has cut the price of a further 1,500 products as it continues to try and regain its crown as the UK's cheapest ...

Asda has warned major spending plans will eat into its profits, after pledging to cut the prices of thousands of products and ...

When Allan Leighton returned to Asda last November after a 24-year absence, the business was in a very different state to how ...

Asda attributed the growth to better gross margins, especially in the non-food sector, showcasing the strength of its George ...

SHOPPERS think they have spotted another embarrassing blow for under-fire chef Gino D’Acampo, as they find out Asda have ...

Asda has been grappling with shrinking sales in an increasingly competitive market as well as availability problems and declining store standards. Its grocery market share fell to 12.6 per cent in ...