The nation’s top grocers are stepping up their private label offerings, but can still do more to emulate the success of Kmart ...

(Reuters) -Australia’s largest supermarket chain Woolworths said cost-conscious shoppers were increasingly looking for cheaper alternatives amid rising living costs, spurring its push into more ...

This Woolworths has not been an overly ambitious internationaliser until very recently. It did enter New Zealand in the early 1930s, but sold the brand on in 1979 and only bought it back in 2005.

Rowell doubts Woolworths would be able to successfully charge more for a local brand. “In the research, people say they’re willing to pay more for local.

Woolworths’ home-label brands remained popular among customers, especially in categories offering discounts of over over 40%, CEO Amanda Bardwell said on Thursday.

Woolworths reported a 3.2 per cent increase in Q3 sales, reaching A$17.31 billion, driven by e-commerce and own-label brands as cost-conscious shoppers seek value.