There are many solid choices out there when it comes to gluten-free cereals, but are these famously fruit-colored loops ...

One of the top sources of added sugar in kids' diets is in their breakfast bowls. A new study shows that advertising drives ...

FROOT LOOPS® Cereal pieces and sweet sauce are hand spun to perfection to create our twist on one of America's classic breakfast cereals." Following is a transcript of the video. I just got back ...

They are a half-inch big, rainbow-colored and crunchy—and at the center of a political food fight. Froot Loops maker WK Kellogg has been under fire for months over its use of artificial food dyes.

It’s largely undefined because of lack of ROI. But this story changes all of that. Froot Loops cereal was experiencing a sales velocity decline (-17%) in a declining category and was losing its iconic ...

Kellogg's Froot Loops - $5.99 for 285g ... which fills them up with good nutrition and not too much sugar. Cereals (58 per cent) This is a breakfast cereal so it is good to see 58 per cent ...