Logos are essential to an iconic brand identity, so when it comes to redesigning them, it's no mean feat. While there are ...

THE TAGLINE OF THE NEW LOGO IS, QUOTE, FREEDOM TO FLOURISH. GOVERNOR REYNOLDS SAYS SHE HOPES THAT SENDS A MESSAGE TO PEOPLE THAT THEY CAN REACH THEIR FULL POTENTIAL HERE IN THE HAWKEYE STATE.

Freedom has announced a rebrand with a focus on championing Australian products, including a change to its logo and brand ID for the first time since 2006. The future and homewares retailer ...