News

From soft drinks to retail and dating apps, several well-known brands have recently changed their logos, not just to update the aesthetics, but to reflect how they’re evolving. Some updates ...
The last time Walmart refreshed its brand, the Great Recession loomed large, the iPhone was only a year old and a hyphen still split the retailer’s legal name. On Monday (Jan. 13), the big-box store ...
A brand is not merely a visual representation; it’s a comprehensive embodiment of who your company is, what it stands for, its distinctiveness, its audience and the tone it sets.
Walt Disney Company Names Asad Ayaz First-Ever Chief Brand OfficerOne key cross-company brand initiative for Ayaz is spearheading the Disney100 campaign as the company celebrates its 100th year ...
Walmart on Monday unveiled a new logo for the first time in nearly two decades, saying the redesign highlights its evolution while also serving as a nod to its past.
Since the 1880s, the Lyle’s Golden Syrup has featured a rather curious logo on its tin: a lion’s carcass surrounded by bees. Now it’s undergoing a major redesign.