Brands continue to invest heavily in the IPL, not just for reach but for cultural relevance, credibility, and high-intent ...

While sponsored lenses have long been part of the Snapchat's ad offerings, this new format leverages Snap’s proprietary ...

Rutu Mody Kamdar unpacks how brands are tapping into AI-generated visuals like Ghibli, Pixar, and Wes Anderson trends to stay ...

Teen Accounts were first introduced on Instagram last September following scrutiny from U.S. lawmakers over inadequate safety ...

We decode how the rapid integration of AI into workplaces and daily life is displacing human jobs, amplifying bias, ...

Dettol has filed a petition in the Delhi High Court against dermatologist Dr. Manjot Marwah and social media influencers Raj ...

The economic might of the IPL serves as a fascinating case study of the interplay between media rights values, massive ...

Meta has officially moved forward with phasing out third-party fact-checking in the U.S. rolling out its new “Community Notes ...

Leaders share when and how startups should invest in IPL marketing, emphasising that while the tournament offers unmatched ...

Women are everywhere in Indian ads today but are they really in charge or just playing a part? Are their stories truly ...

This article delves into how The White Lotus captured the public imagination, mixing sharp satire, stunning locations, and ...

The IPL has once again proven to be a magnet for advertisers, with the 2025 season witnessing a notable 12% increase in ...