Zales' Own It campaign includes new products, more accessible price points and tests of a “store of the future” concept.

Zales’ new campaign flips the script on traditional fine-jewelry marketing. Instead of saving diamonds for anniversaries or special events, “Own It” champions the belief that jewelry is ...

Diamond jewelry retailer Signet Jewelers, which owns Zales and also operates Kay Jewelers and Jared brands across the country, is overvalued, according to a hedge fund manager. The company sold ...

Get a free diamond pendant with this ring purchase ... Save over $59 on this 10K gold ring at Zales. Head to Zales for the prettiest Mother's Day jewelry deals on earrings, necklaces, rings ...

Zales, the iconic brand name in fine jewelry retailing, is stepping into a new era with the launch of its latest campaign, ...