The Patagonia Perpetual Trust and the non-profit Holdfast Collective is, in my opinion, and elegant strategy to achieve Yvon Chouinard’s, and his family’s, objectives. Though the Purpose trust ...

Patagonia founder Yvon Chouinard and his family—who made a ten-figure fortune from his outdoor outfitter empire—have relinquished their ownership of the 49-year-old company, transferring it to ...

The outdoor apparel maker, founded in 1973 by Yvon Chouinard and run by the Chouinard family since its inception, announced today that the company has restructured, with the Chouinards ceding ...

Since Patagonia’s founding in 1973, Yvon Chouinard and his family have been its owners. Now, almost 50 years later, the company is announcing that the Chouinards are transferring all ownership ...

Patagonia's monumental donation could inspire other companies to do the same. If there was any doubt about where outdoor clothing company Patagonia stood on environmentalism, it was quickly put to ...

Patagonia founder Yvon Chouinard announced Wednesday that ... Ryan Gellert, Patagonia’s CEO, said in a statement that the Chouinard family “challenged” him and a few others two years ago ...

This is the tagline for Patagonia’s jaw-dropping move to transfer the entire ownership of the company from the Chouinard family to a nonprofit ... of poor people,” Yvon Chouinard, the founder ...

Image The Chouinard family irrevocably transferred all the company ... of their assets during their lifetime, the Chouinards — Yvon, his wife Malinda, and their two children, Fletcher and ...

By David Gelles Yvon Chouinard, the founder of Patagonia, on Wednesday revealed that he and his family had given away the company and that all future profits from the apparel maker would go toward ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...