Videos have included Old Spice Muscle Music with Terry Crews, Dikembe Mutombo’s 4 1/2 Weeks to Save the World and Old Spice Nature Adventure. The game is the payoff for watching a 30-second Old Spice ...

The Old Spice social media team seems to be working at a frenzied pace. In the past 30 minutes at the time of publication, Old Spice uploaded five YouTube videos, one as long as 1:03.

The series lives on Old Spice’s YouTube page as well as on players’ social channels during NFL Draft week, starting Tuesday April 27, 2021.