During its 75-year existence, Dunkin' has featured a variety of logos. Here is every logo the fast food restaurant chain has ...

Lyft just got a new logo, but you probably didn’t notice it.

When Johnson & Johnson’s recent abandonment of its 136-year-old cursive logo was followed quickly by Eddie Bauer ditching its script wordmark of six decades, alarm bells rang in all corners of ...

Since the 1880s, the Lyle’s Golden Syrup has featured a rather curious logo on its tin: a lion’s carcass surrounded by bees. Now it’s undergoing a major redesign.

A brand is not merely a visual representation; it’s a comprehensive embodiment of who your company is, what it stands for, its distinctiveness, its audience and the tone it sets.