Walmart announced on Monday that it had unveiled a new logo, part of "a comprehensive brand refresh." The U.S.-based retailer boasted in a news release that the new look — its first change since 2008 ...

Walmart announced on Monday that it had unveiled a new logo, part of "a comprehensive brand refresh."The U.S.-based retailer boasted in a news release that the new look — its first change since 2008 — ...

Walmart’s latest brand and logo update has left some social media users baffled. On Jan. 13, the company announced in a press release on its website that it was launching a “comprehensive ...

Walmart is retaining the yellow “spark” often used with the logo; however, a darker blue has been introduced to “keep the brand fresh,” the company said. The new logo will appear on its ...

The logo touch-up includes thicker lettering on "Walmart" and broader stems for the yellow sunlike spark graphic that goes with it, one that is playing an ever greater role in its marketing.

The updated logo is a thicker rendition of the figure designed to resemble Walmart founder Sam Walton’s “classic trucker hat.” Now, the six Spark Yellow legs are brighter and bolder against ...

Walmart A look at the older and newer versions of the Walmart Spark. Walmart has unveiled its new logo — prompting a wide variety of reactions online. The retailer announced the change — which ...

The first such update since 2008 for the big-box store introduces more vibrant colors and promotes its spark logo as a stronger stand-alone brand asset. Published Jan. 13, 2025 • Updated Jan. 14 ...

Walmart’s logo now uses a chunkier font compared to its previous iteration, with the new font being inspired from a typeface the chain used from the 1980s through the early 2000s.

As for the symbol part of the logo — or the “spark,” as Walmart refers to it — it contains a color palette of True Blue and Spark Yellow that “leans on the retailer’s most recognizable ...