As for the symbol part of the logo — or the “spark,” as Walmart refers to it — it contains a color palette of True Blue and Spark Yellow that “leans on the retailer’s most recognizable ...

Walmart is retaining the yellow “spark” often used with the logo; however, a darker blue has been introduced to “keep the brand fresh,” the company said. The new logo will appear on its ...

The first such update since 2008 for the big-box store introduces more vibrant colors and promotes its spark logo as a stronger stand-alone brand asset. Published Jan. 13, 2025 • Updated Jan. 14 ...

(Walmart Inc) The last time Walmart redesigned its logo was in 2008, when the company dropped the star used to hyphenate "Wal-Mart," and made it one word. It also incorporated the yellow spark.

Walmart said its new color palette of True Blue and Spark Yellow "leans on the retailer’s most recognizable tones and its heritage of blue, while ushering in new updates to keep the brand fresh ...

Walmart is making a subtle yet noticeable tweak to its logo for the first time in nearly two decades. The retail chain announced "a comprehensive brand refresh" in a news release on Monday, Jan. 13.

Walmart’s logo now uses a chunkier font compared to its previous iteration, with the new font being inspired from a typeface the chain used from the 1980s through the early 2000s.

Retailing giant Walmart has unveiled a new logo to start the new year. The "brand refresh" of its identity, as the chain is calling the move, includes some nods to its past. Stream NBC 5 for free ...

Walmart is retaining the yellow “spark” often used with the logo; however, a darker blue has been introduced to “keep the brand fresh,” the company said. The new logo will appear on its ...