The creative content addresses both these aspects," he said. The campaign is running in the six metros, which account for two-thirds of the ice cream market. The content of some of the ads sees a ...

In Quincy, California, it is against the law to drive without ice cream - at least according to a hilarious new ad featuring local cops with a sense of humor and a sweet tooth. In the commercial ...

The Europe-based CPG company said it will initially make the shift with its Wall's ice cream brand, which is sold in a number ... Nike’s first big game ad in 27 years and other purpose-driven spots ...

Once the target consumers saw the Wall’s ice-cream ad placement and clicked on it ... this seamless link between creative and commerce enables any brand to turn traffic to sales in a few ...

This is the second time this year that Kwality Walls has made ads that are sexist in nature. In February this year, an ad film to publicise its rose Kulfi, which is animated as a female, referred to ...

HUL, which markets “Kwality Walls”, has filed a case in the Bombay ... consumers to identify and differentiate between ice-cream and frozen desserts”. The advertisement talks about Amul ...