Visit Visual Rhetoric. Many of your assignments are in genres that require combinations of modes: oral, written, and visual rhetoric. Examples: poster presentations, web pages, and oral presentations ...

This essay illustrates key features of visual rhetoric as they operate in two professional academic hypertexts and student work designed for the World Wide Web. By looking at features like audience ...

Visual Rhetoric Poster Gallery in Norlin Library — Spring to Fall 2013 LEARNING ENVIRONMENT: Since the University of Colorado’s WRTG 1150, “First-Year Writing & Rhetoric” classes are intimate learning ...

A new theoretical framework for the study of images is advanced in which advertising images are a sophisticated form of visual rhetoric. The process of consumer response implied by the new framework ...

Visual and verbal rhetoric in advertising: the case of 'resonance' Vlasis Stathakopoulos, Ioannis G. Theodorakis and Eleni Mastoridou Athens University of Economics and Business INTRODUCTION ...