The Velo brand is the fastest growing within BAT’s so-called ‘new category’, which includes non-tobacco products like vapes.

Reynolds American expects to add about 300 jobs in the U.S. in 2025, with a majority of those focused on its Velo Plus oral smokeless nicotine pouches, according to a statement from the tobacco ...

Other U.S. nicotine pouch brands include Rogue, on! and Velo, but Zyn accounts for almost three-quarters of nicotine pouch sales, according to Philip Morris. But recent legal troubles led to a ...

(BATS.L), opens new tab will launch a version of its Velo nicotine pouches using synthetic nicotine in the United States, David Waterfield, president of the company's U.S. subsidiary Reynolds ...

British American Tobacco p.l.c. (NYSE:BTI) plans to launch a version of its Velo nicotine pouches using synthetic nicotine in ...

Contrary to popular belief, nicotine pouch products like Zyn—and other brands such as Velo and on!—are not the same thing as dip and chewing tobacco. You won't be seeing a nondescript bottle ...

The workforce expansion is focused on Reynolds’ Velo Plus synthetic nicotine pouches product line, as was the hiring of about 500 employees in 2024. Reynolds said job applicants can go to https ...

Nicotine pouches were first introduced to the UK market in 2019. Common brands in the UK include ZYN, Velo and Nordic Spirit. Nicotine pouches are similar to snus – loose tobacco in a pouch that ...