Have you heard about Green Bay Packers QB Jordan Love and something about how he’s a “Toyotathon merchant?” And you’re very confused? We got you covered. This was one of those playful ...

But you'd be missing a far more compelling explanation. Why Toyotathon, you might ask? Why not? The event itself already occupies a space in meme culture as an omnipresent component of each ...

Love even slightly acknowledged the outlandish Toyotathon theory with a recent Instagram post. Does Love really perform better during Toyotathon? Here's a look at how the conspiracy surrounding ...

Instead, fans have noticed a trend that the QB seems to always play better during Toyotathon. Yes, you read that correctly. Love seems to shine once Toyota begins its annual holiday sales event.

GREEN BAY, Wis. – Jordan Love has never owned a Toyota, but he has heard about the connection between his hot play and the Toyotathon sales event. “All the time,” he said this week.

Back in September, a TikTok user pointed out that Love's play has often peaked around Toyotathon -- a promotion Toyota runs from mid-November to early January every year -- each of the past few ...

Jordan Love's recent success on the field is humorously linked to Toyota's annual Toyotathon sale. Fans noticed a pattern of wins coinciding with the event. Embracing the joke, Jordan shared a ...

And now, the QB is weighing in on the lore himself. Love posted a photo of himself on Instagram Monday, showing off a red Merry Toyotathon Christmas crewneck while standing in front of a silver ...