Season with freshly ground black pepper. Carefully roll the tortilla up tightly. To serve, either cut the tortilla in half or into 2.5cm/1in slices and turn cut-side up on a plate.
Spoon 2/3 cup beef mixture on each tortilla. Roll up tortillas; place seam sides down and widthwise in ungreased 13-by-9-inch (3-quart) glass baking dish. Spread with salsa; sprinkle with cheese.