Move over MoonSwatch—in a collaboration with Kith, TAG is reissuing 10 pimped versions of its classic plastic sports watch. And, yes, they will be available online (if you're fast enough).

Tag Heuer Updates Its Popular Connected Watch With the All-New Golf Edition Taking style and luxury to a whole different level for golfers everywhere. Watches Apr 8, 2021 Presented by TAG Heuer ...

Carole Forestier-Kasapi, movement director at TAG Heuer, last month at the watch company’s headquarters in La Chaux-de-Fonds, Switzerland. She joined TAG Heuer in 2020.

Founded in 1860, TAG Heuer turned 160 years old in 2020. Known simply as “Heuer” until 1985 when Techniques d’Avant Garde purchased a majority stake in the company, the brand is is best recognized for ...

TAG Heuer’s new software feature, called the Lens, allows you to connect crypto wallets such as Metamask and Ledger Live, then display one or several NFTs on your connected watch.

TAG Heuer has been a leader in the Connected watch space — one of the first traditional watch brands to release a smart watch. Now, just in time for summer, the brand unveils its newest ...

TAG Heuer’s comeback tour continues. After blowing away everyone last year with the stunning “Glassbox” makeover of its iconic Carrera Chronograph and reviving its cult-favorite original Formula One ...

At $1,800 (£1,650), the Formula 1 Solargraph is more than $1,000 cheaper than the basic Aquaracer Solargraph, and now by some distance the most affordable watch in TAG Heuer’s lineup.

Often, dive watches can look a little utilitarian, or – worse still – boring. That's not the case for the new TAG Heuer Aquaracer range, though.

Ayrton’s first ’88 TAG Heuer sparked a long-standing collaboration clearly visible in the S/EL-inspired organic bracelet. Now, the year is 2022 and the hits keep coming.