With its celebration of Sydney Sweeney’s conventionally attractive appearance, American Eagle has reintroduced the ‘traditional’ feminine figure loudly and proudly.

Sydney Sweeney is facing intense backlash over her latest American Eagle campaign and it's stirring a fierce debate about ...

Have you heard the rumor that the clothing company American Eagle is using racist propaganda to sell clothing? That’s the ...

Sydney Sweeney is stepping out for the first time since her controversial American Eagle campaign dropped. On Sunday, Aug. 3, ...

The president is the latest right-wing figure to praise the ‘Euphoria’ star for appearing in an ad described as “racialized ...

Critics see the wordplay as a nod to eugenics while others accuse detractors of reading too much into the message ...

Sydney Sweeney flashed her abs in a new ad campaign that debuted this week. The 27-year-old blonde Hollywood pinup was posing in white tops for the Gen Z fashion brand American Eagle.

Sydney Sweeney just landed her debut American Eagle denim campaign after a long love affair with the brand's jeans. Here she tells PEOPLE how it felt to get the call for the job.

After American Eagle launched its most expensive campaign yet, starring Sydney Sweeney, the company's market cap rose by $400 million in just a day. If there was any doubt regarding the power of ...

The campaign, titled "Sydney Sweeney Has Great Jeans," is tailored toward drawing in the brand's Gen Z customer base. The company's stock spiked as much as 12% on Thursday.