When it comes to one of the hobby's most coveted hockey cards, the 1980 O-Pee-Chee #289 Mark Messier “Shoots Right” error-back rookie card continues to draw the demand of many higher-end ...

The 1984 O-Pee-Chee Wayne Gretzky (All-Star Card) PSA 10 is just one of many examples of how non-rookie PSA 10s are emerging as some of the most desirable cards among vintage collectors.

The O-Pee-Chee factory in London, Ont. produced everything from Bazooka gum to Nerds to SweeTarts, and became a household name appearing on hockey and baseball cards.