News

For the first time in more than 20 years, Amazon’s logo got a touch-up. In fact, all of its logos got a touch-up. The small but subtle changes are part of a company-wide brand system refinement ...
We show you a logo and you try to identify the brand. Some logos might be partially hidden, others creatively altered, but one thing is for sure: only sharp eyes and quick minds will ace this ...
In 1926, the logo had a wreath around it and was often seen in colour, but once the brand converted to an all-silver design, it stuck. 4. Lamborghini A powerful machine requires a powerful logo.
An infographic (below) from DesignMantic examines how iconic brand logos have changed over the past 100 years, with some undergoing radical transformations and others merely getting tweaked. It ...
The brand's first logo debuted in 1952 and is officially known as the Porsche Crest. Designed by Franz Xaver Reimspiess, it features a horse in the center, inspired by Stuttgart's city seal.
Simple designs like the Apple and Instagram logos become even more minimal when rendered with a single line. Meanwhile, those that already have a cursive element, such as Coca-Cola or Ford, become ...
In 2020, against the backdrop of global demonstrations against police brutality and systemic racism, several famous food brands around the world, including Aunt Jemima, Uncle Ben’s, Eskimo Pie, Red ...
A new book collects Pentagram’s greatest hits. If you’re looking for a visual primer on the history of logo design, you could do worse than 1,000 Marks, a book of 1,000 logos from partners at ...
Sanofi unveils new corporate brand and logo – unites the company under one purpose and a single identity Paris, February 3, 2022. Sanofi today unveiled a new bold and unifying corporate brand ...