While rum is making gains in the bar and club scene providing appealing highs for party-loving millennials, its image as a hip party drink needs ... which recently rebranded and repackaged underdog ...

Rocker Sammy Hagar looks to set new bar for RTD ... Sammy's Beach Bar Rum and Santo Spirits tequila. Before that, he collected $100 million total for the Cabo Wabo tequila brand he founded ...

Cayo Coco Rum ... rum bar’s ability to pay appropriate homage to Cuba’s inspiring architecture. For Cayo Coco, Schaff says he and Collins wanted to design a concept different from an image ...

Of course, this dismissive attitude has much to do with the outmoded image of dashboard hula dancers ... Painkiller is not strictly a rum bar, but it pours a hell of a lot of it, and the giant ...

DANCER and reality show star Keticia “TC” Chatman is the new brand ambassador for Rum-Bar Rum. The partnership between TC and the St Catherine-based brand was made official this week.

Smartly, Mars created something experiential with SelvaRey Rum Bar first, and taste-focused ... the code on how to have a celebrity liquor brand — be a huge fan of a distillery’s work, let ...

But it's not. Instead, it is the credo of Thrasher's Rum and a personal invitation for visitors to the distillery and its connected Polynesian-style bar Tiki TNT to kick back and relax.

The oceanfront bar, which overlooks Pauoa Bay, features cocktails inspired by Grammy Award-winning artist Bruno Mars, who co-owns the rum brand, according to the announcement. “SelvaRey ...

a bar too. Tommy Gaughan and James Harrison met at school in Leigh, and after seeing a gap in the market, launched their first product in 2018, a spiced rum under the brand The Salford Rum Company.