Even if you don't know anything about watches, you've darn well heard of "Pepsi." And we're not talking about the drink.

It’s easy to forget now, but getting on an airplane was a big deal in the 1950s. Legendary modern architect Eero Saarinen was ...

With the promise of a load of killer new releases dropping next week, here's what the most knowledge watch heads in the game ...

Among Rolex’s biggest flexes as a watchmaker is the fact it invented the first waterproof wristwatch, the Oyster, back in ...

Every year at Watches & Wonders, Rolex dominates the conversation, unveiling highly anticipated model updates, unexpected discontinuations, and rare limited editions that shake up the luxury watch ...

A decade after the debut of the Datejust came the release of the GMT Master. The model spurred from a partnership between Rolex and Pan Am with a design inspired by the boom of commercial air travel ...

The GMT-Master, which was released in 1955 and ... It was created as a partnership between Rolex and Pan-Am Airlines, with the watches ending up on the wrists of pilots first, and their jet ...

Rolex designed the original GMT-Master for Pan Am airline pilots in the 1950s, simultaneously creating the template for the modern travel watch and one of the most coveted accessories of all time.