PepsiCo is using Rockstar Energy as the core of its energy-drink strategy, while leveraging its partnership with Celsius to tap into leading consumer trends, Fabiola Torres, GM & CMO, SVP Energy ...

About Rockstar Energy DrinkFounded in 2001, Rockstar Energy Drink produces beverages that celebrate the young hustlers focused on their journey. With over 20 Rockstar Energy products and five ...

In the build up to the UEFA Champions League final, the football association partnered with Rockstar Energy Drink to host an array of activations in London, one of which included the return of the ...

2024 /PRNewswire/ -- Rockstar Energy Drink and Myke Towers, a globally renowned Puerto Rican rapper and songwriter, today announced GiL as the official winner of "Rockstar Energy Presents ...