Marketing rock and roll has always been a high-wire act - to match the high-wire acts. For example, in 1977, KISS partnered with Marvel Comics to create a series of super-hero comic books.

Brad Shultz and his cofounders are bringing back an era of Nashville rock 'n' roll that was raucous, communal and fueled by ...

REUTERS/Santiago Ferrero (SPAIN) – RTR1YV2Q Few would deny that Chuck Berry—who passed away on Mar. 18 at the age of 90—was a central figure in the birth of rock ‘n’ roll.