However, a good menu is only truly successful when its design increases customer loyalty. "For most restaurants, the goal is ...

The best restaurant systems will access a comprehensive ... popular and profitable items for a new and smartly engineered menu design!

How much impact does menu design have on what we order at a restaurant? A lot. So much in fact that restaurants can hire “restaurant engineers” to ensure they’re putting their best foot forward.

At its most basic, a menu is simply a way for a restaurant to communicate its offerings ... Are there universal principles of effective menu design that savvy diners can identify and outsmart?

“It is part of the interior design,” she said ... No matter which restaurant they came from, these menus exude a warmth and enthusiasm for dining out. Some even made us laugh.

“In most cases, these are the least healthy items on the menu,” said Brian Wansink in a statement, the study’s lead author and author of Slim by Design: Mindless Eating Solutions for ...