This is a large toy full of surprises. Back when Hasbro revealed the existence of a self-transforming Optimus Prime toy from the original Transformers, many couldn’t believe their eyes.

Ollie Barder covers Japanese pop-culture and gaming from Tokyo. What’s more, this new Masterpiece toy of Optimus Prime is actually the fourth time Takara Tomy has tackled the fearless Autobot ...

A new wave of the latest Japanese Transformers toy line adds brand-new Energy Beasts and the darkest takes on both Megatron and Optimus Prime yet.

Every day, I look at the Transformers on my toy shelf, and I think two things ... owing to their spindly design and tiny waists, but ROTF Optimus Prime throws "tough" out the window then stomps ...

Hasbro has finally done it—created an Optimus Prime toy that can automatically transform from a semi truck into the mighty Autobot leader, hands-free. Yes, this toy is actually a robot ...

Transformers collaborations have involved various crossovers with other brands, including the Be@rbrick franchise by MediCom ...

Unlike your typical Transformer, Optimus Prime Auto-Converting Programmable ... construction similar to bots that populate the cartoon/toy franchise. Here’s a video: But now Optimus is getting ...

Thanks to robotics company, Robosen, Transformers fans with cash to spare can finally own an Optimus Prime toy that can shift from truck to robot and vice versa entirely on its own. The wonder toy was ...

Optimus Prime on the other hand looks like a downgrade of the ROTF Optimus Prime toy. The arms look to bulky and his wheels should not be on his arms.

The phrase, “you either die a hero or live long enough to see yourself become the villain” comes to mind with Hasbro’s latest addition to its Transformers toy line, as longtime Autobot ...

"Bring the ultimate Transformers experience to your collection with the Takara Tomy Transformers Lunar Cruiser Optimus Prime action figure!" reads Habro's Pulse website, the toy company's direct ...