Trending This story is from February 20, 2024 Ego vs self respect— How to weigh it in a relationship TOI Lifestyle Desk / TIMESOFINDIA.COM / Feb 20, 2024, 23:00 IST Share AA ...

In vain I searched The Ego Boom for references to Descartes and Freud, who helped develop our concept of the ego - or to Freud's brother-in-law, Eli Bernays, a pioneer marketing strategist.

But to let go of ego you have to have an ego to begin with. You can’t be an oak tree if the acorn never sprouted and grew. Being a “no-self” is not the same as being a non-self.

Discover 20 quotes to boost your self-esteem and remind you of your incredible power. Repeat these daily affirmations and strengthen your self-love with words full of confidence and empowerment.

With an inflated ego comes a propensity to prioritize one's own status, power and legacy above all else. Short-term self-focused choices undercut long-term organizational success and vision.