While violet hits your eye with a specific wavelength, purple only exists in your perception — a clever construct built from conflicting input.

Scientists have discovered that purple, a color not found on the light spectrum, is a brain-created illusion when red and blue light combine.

Purple, a color often associated with royalty and creativity, isn't a true color of light. Instead, it's a creation of our ...

Scientists have revealed that purple, a popular color often associated with royalty, is fake. A figment of our imaginations.

Popular Mechanics reports that purple is a “pigment ... green, or blue. There’s no single wavelength that carries it, so one’s brain fills in the blank. So there you have it — sorry ...

A plum bred in Queensland is showing promise in the fight against dementia. Australian researchers are testing whether an ...

Purple is a combination of wavelengths from opposite extremes of the spectrum, which technically deosn’t make any sense, but our brains evolved a solution. When we “see” a combination of blue and red ...