Brassy hair refers to unwanted warm tones like orange yellow or red showing up after colouring especially on lightened hair ...

Purple shampoo is specifically formulated to help ... Violet tones tend to neutralize yellow and orange tones in hair, warming them and cooling them down to their original color.

If you’re dealing with unwanted orange undertones but hoping ... and hibiscus flower extract in this purple shampoo, you’ll strengthen the hair cuticle while cancelling out brassy tones ...

As the name suggests, purple shampoo uses violet pigments to tone and neutralize hair, allowing it to counteract unwanted brassiness and yellow/orange hues that can develop over time, according to ...

Well the purple pigments in purple shampoo help cancel out brassy tones (like yellow or orange) to keep your hair color looking bright and fresh. Oh, and it works on all shades of blonde ...

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Purple shampoo is already a friend to many, neutralising those brassy, red-orange strands in the comfort of your own shower – but it has its downsides. Its toning properties often dry out hair ...

which on the color wheel is the opposite of brassy yellow-orange. The theory is simple and super effective, and just one purple shampoo treatment can completely change your hair’s appearance.

The formula is cruelty-free and vegan and available in a color-safe shampoo and conditioner set. According to a reviewer: “I have vibrant colors of purple, blue, red and orange in my hair.

Purple shampoo can also be beneficial for neutralizing unwanted yellow or orange tones in those who color treat their hair, especially those going blonde or light brown. “Violet pigments in a ...