And that means improved opportunities for using public relations as a bigger part of your marketing mix ... Using a clothing boutique as an example, some goals may be to increase your store ...

Some 47% of agency PR professionals and 45% of in-house PR professionals say public relations will become more aligned with marketing in the next five years. Public relations professionals say the ...

Examples of courses for online public relations master’s students include ... and employment of market research analysts and marketing specialists should grow by 13%. Public relations positions ...

Organizations rely on public relations professionals to reach audiences and promote an attractive, positive public image. By blending aspects of marketing, journalism and advertising, public ...