RENO, Nev. (KOLO) - The City of Reno is launching a new program allowing local businesses and vendors to sponsor flower baskets and beds to bring vibrancy to downtown Reno. A total of 80 hanging ...

Flower Empower receives no federal or state funding, relying solely on corporate and individual contributions and grants. Dream Foundation hopes to raise awareness and its impact with its luncheon.

The program was founded by a group of downtown merchants who raised $3,000 for pole brackets, a portable watering system and 12 hanging flower baskets, according to a town staff report.