The 4 Ps of marketing are product, price, place and promotion. They’re often referred to as a marketing mix, summarizing the key elements of a marketing strategy.

Digital products such as music (iTunes), apps (Apple and Google Play), software and e-books are examples of products that were not available in the traditional marketing era.

Examples of Family Branding. The marketing strategy of family branding, or umbrella branding, involves marketing and selling your product lines using a single brand name, according to David L ...

Example of SWOT of New Products. Launching a new product requires addressing the four marketing pillars of price, product, promotion and place of sale. To analyze each of these areas, examine your ...

While the desirability of marketing adaptation vs. standardization has long been debated within both academic and business circles, empirical studies investigating the conditions under which each ...

2022 CHUNGBUK BEST PRODUCT PROMOTION will be held by Chungcheongbuk-do and Chungbuk Business Agency (CBA) from August 11 (Thu) to 13 (Sat) at MS Medicine Limited in Kowloon City, Hong Kong. 30 ...