Derdenger, Timothy, and Vineet Kumar. "The Dynamic Effects of Bundling as a Product Strategy." Marketing Science 32, no. 6 (November–December 2013): 827–859.

See how we rate homeowners insurance products to write unbiased product reviews. Insurance bundling can save buyers 5-20% according to some insurance companies. Insurance bundling makes it easy to ...

Advertising disclosure: When you use our links to explore or buy products we may earn a fee, but that in no way affects our editorial independence. Bundling home and auto insurance is one of the ...