The wild series of events unfolded Tuesday in Copenhagen, Denmark, where Paul and fellow YouTuber KSI were promoting their new hydration drink, Prime. As the duo stood in front of a bus hyping up ...

KSI has had his say on social media after Lionel Messi has been accused of "ripping off" Prime as he launched his own rival drink called ... News posted side-by-side pictures of them together ...

That's what Prime Hydration - a drink promoted by YouTubers KSI and Logan Paul - has sparked ... re limiting the product'," Eddie says. Getty Images Arsenal players such as Kieran Tierney have ...

Prime, YouTubers KSI and Logan Paul's electrolyte drink, has become a status symbol ... but the rest was only meant to act as props for photos and videos. The prized gold bottle was held inside ...

Ahead of their upcoming UFC 284 event in Perth, the promotion has updated its banners and cage canvas with logos of the YouTuber-turned-boxer duo's PRIME sports drink. Sharing images of the same ...

The New York Yankees’ captain, Aaron Judge, has collaborated with Logan Paul and KSI’s popular energy drink PRIME. The company has launched an exclusive bottle to share the announcement ...

Photos of the drink's ... to those used by the hit sports drink Prime. It didn't take long for the similarity to come to the attention of Prime co-founder KSI, who responded with a blunt comment.

“Customers kept asking us if we sell Prime and showing us pictures on their phones ... and Powerade. KSI spoke about the celebrity-endorsed drink in an episode of The Fellas podcast where ...

Prime, the energy drink brand promoted and partially owned by Logan Paul and KSI, is facing scrutiny in the US (photo by Mike Kemp/In Pictures via Getty Images) That high content prompted bans ...