Prime drinks are typically meant to rehydrate you after intense activity, or to pick your energy up. They can also be used to ...

Going into the drinks business proved to be profitable for both YouTubers as "Prime Hydration generated more than $250 million in retail sales in its first year, including $45 million in a single ...

The brand launched with Prime Hydration in 2022, then expanded to include energy drinks, sports drinks, and hydration sticks promoted by all-star athletes like NFL quarterback Patrick Mahomes and ...

There are seven flavors, including Tropical Punch and Blue Raspberry. Prime Hydration is formulated more like a sports drink as it contains electrolytes and vitamins, says Avery Zenker ...

Popular YouTuber Logan Paul's energy drink Prime has more caffeine than coffee or Red Bull. Despite warnings that it's only for adults, Prime drinks are popular with kids and teens. Experts say ...

Logan Paul's Prime hydration and energy drinks hit SA stores this week, causing quite a stir. We speak to dietitian and health coach Toni Henderson about the difference between hydration and energy ...

Logan Paul's energy-drink company, Prime Hydration, is involved in a slew of lawsuits. They variously allege breach of contract, trademark infringement, and mislabeling of caffeine content.

At the heart of the dispute is the alleged trade dress infringement of Prime Hydration’s PRIME drink by Mark Anthony’s MÁS+ BY MESSI hydration drink, created in collaboration with global ...

Logan Paul’s Prime drink has some new competition in the form of the G.O.A.T. Soccer superstar Lionel Messi has partnered with White Claw’s parent company to create a new hydration beverage ...