In the pet food sector, this change is particularly evident. Pet owners increasingly view their pets as family members, leading to a heightened demand for premium pet foods that align with values such ...

Multicolor packaging also plays up its new premium product offerings, which typically also come with a higher price point, like plant-based shredded cheese, organic milk, and gluten-free chicken ...

Radico Khaitan has introduced a new packaging design for its 8PM Premium Black Whisky. The inclusion of the word "Black" sets this variant apart from its mother brand, 8PM whisky.

The design focuses on the ‘Pro’ and ‘Activ’ parts of the brand – its active plant ingredients – to hero the unique ingredients which had become lost on the packaging over time.