Why do so many pickle jars not say the word "pickle"? TikToker Jesse Banwell started #Picklegate by asking the question that had people rushing to their fridges to investigate.

The lack of the word “pickle” on a pickle jar label isn’t universal and varies by brand. Grillo’s Pickles, for example, uses the word liberally on all of their packaging.

Branston Original pickle is the first brand to trial a new smart label that is hoped to put an end to out-of-date store cupboard staples and encourage more frequent repeat repurchase. Premier Foods, ...

The lack of the word “pickle” on a pickle jar label isn’t universal and varies by brand. Grillo’s Pickles, for example, uses the word liberally on all of their packaging.