The Phoenix Suns have begun the process to find a new naming rights partner for the arena at Jefferson and 2nd Streets.

Footprint Center signage is being removed from the downtown arena that’s home to the Phoenix Suns as the organization searches for a new naming partner.

The Suns confirmed that they are seeking a new arena naming partner. In the meantime, Footprint Center will temporarily be called PHX Arena.

The Footprint Center signage has been taken down in light of the arena’s plans for a new naming rights deal. Footprint will remain the Suns and Mercury’s official sustainability partner.

Suns owner Mat Ishbia has not been shy when it comes to change since taking over. This was rumored during the offseason but has now come to fruition during the NBA All-Star Break.