Because of this, when you mention PETA, people generally have strong opinions about the organization, either good or bad. Some feel PETA’s campaigns are extreme and only result in media ...

The People for the Ethical Treatment of Animals (PETA) knows how to grab your attention. The animal-rights organization does a lot of "shockvertising": using controversial images to burrow a ...

This ad for PETA's 'Holocaust On Your Plate' campaign was banned by Germany's high court. 'All people are Nazis.' (Germany, 2003).