Over the past decade, fizzy newcomers with social-native branding and keywords like “kombucha,” “prebiotic,” “probiotic” and ...

Dr Pepper is tied with Pepsi-Cola as the second most popular carbonated soft drink in America for the first time, though both are still way behind Coca-Cola.

MARTIN: Now, Dr Pepper used to market itself as the plucky underdog of soft drinks, but it is actually older than Coke or Pepsi. It was invented in Waco, Texas, in 1885.

Both Pepsi and Dr Pepper held an 8.3% share of the carbonated soft drink market at the end of 2023, Beverage Digest reported. (Photo by Stephen Hilger/Bloomberg via Getty Images)© Provided by ...

Coke has a market share of 20%. Dr Pepper, Sprite, and Pepsi are bunched close together at just below 8% each. Several less well-known brands and diet solas make up the balance of the market.

MARTIN: Now, Dr Pepper used to market itself as the plucky underdog of soft drinks, but it is actually older than Coke or Pepsi. It was invented in Waco, Texas, in 1885.