Jaden Ishley serves customers Tuesday at Ye Old Style Inn bar in La Crosse. The bar is one of a handful in the city that still carry the Old Style beer, which was invented in La Crosse but changed ...

Podcaster Show PlayerThe rollout will be a homecoming of another sort for Old Style, which was Heileman’s No. 1 beer for nearly a century and helped start Oktoberfest USA in La Crosse 56 years ...

NEWS MOBILE APP. WELL, OLD STYLE BEER WILL NO LONGER BE MADE RIGHT HERE IN MILWAUKEE. THE BRAND DATES BACK TO 1902 AND WAS MADE IN LA CROSSE UNTIL IT WAS BOUGHT BY PABST BREWING. MORE THAN 20 ...

Old Style was first made as a premium beer at G. Heileman Brewing Co. in La Crosse in 1902. Heileman was the city's major brewer from 1858 until the mid-1990s and is the predecessor of City ...

LA CROSSE, Wis. (WXOW) - Beer enthusiasts and residents of La Crosse are raising their glasses in celebration as the iconic Old Style beer makes its long awaited return to its hometown. Old Style ...

It’s time to turn those Old Style signs right side up and cheers its return.” A testament to the rich brewing legacy of La Crosse, the history of Old Style dates back to 1902.

LA CROSSE, Wis. (WXOW) - A beer that was a key part of La Crosse's brewing history is coming back home. Pabst Brewing announced Monday that after 20 years, Old Style beer production is returning to ...

As Old Style Beer continues to celebrate its grand return to La Crosse, The BLÜ Group - Advertising & Marketing proudly presents the World’s Largest Six-Pack Pub Crawl, a one-of-a-kind event ...

City Brewery and Pabst Brewing Co. announced Monday that Old Style beer would once again be brewed in La Crosse for the first time in 24 years — but the ...

City Brewery and Pabst Brewing Co. announced Monday that Old Style beer would once again be brewed in La Crosse for the first time in 24 years — but the old recipe will not return, brand ...