The World Cup is not just a battle of teams, it’s a battle of brands. On Monday, the Adidas-sponsored German side (in white) took on Cristiano Ronaldo and his Nike-backed Portugal team (in red).

In 2019, Nike's home jersey for the World Cup-winning U.S. National Women's Team became the top-selling soccer jersey, for both men and women, ever sold in a single season on its website ...

In 2019, Nike’s NKE-N home jersey for the World Cup -winning U.S. National Women’s Team became the top-selling soccer jersey, for both men and women, ever sold in a single season on its ...

The unpredictability of the Women's World Cup, with the U.S. knocked out early and a first-time champion assured, is forcing major global marketers such as Adidas and Nike to move fast to adapt to ...

Even though Canada was eliminated from the Women’s World Cup, the CEO of Canadian Women and Sport says the debut of Nike’s period-proof kits for players on the Canadian team is a big step in ...

In the lead-up to next year’s FIFA World Cup returning to North America next year, Nike’s football and soccer gear division Nike Football is out with a new campaign called “Scary Good.” ...